When it comes to delivering effective digital transformations, human behaviour is often overlooked in favour of a focus on technology.

In competitive markets businesses need to embrace two sets of capabilities that are often seen as complete opposites – they have to be fast & creative, while also being productive & scale driven.

There is significant value to be captured with digital products and services in the healthcare industry. However, existing medical technology companies going digital will require major business and operational model changes.

It is often said that within every business is a technology business, with software central to enterprise success. However, translating ideas into working software is not easy. Looking at typical business-to-technology language problems, this article shows how to overcome them through...